Myths About SEO That You Should Never Believe

You know how hardcore non-believers, skeptics, and haters are—they can easily start a false statement, keep it running around, and have everyone follow their perspective too. And this goes true even for the SEO industry. IT and SEO expert Marlo King from Singapore shared how he encountered skeptical clients who knew so little about the search engine optimization world, “Sometimes, I can’t quite figure out who even start such false beliefs and infect everyone else who initially had a good impression about SEO.  I know an SEO company here in Singapore who was a victim of constant bad mouthing who had to re-brand their company just to fight this false news about SEO and keep everyone informed about the truth of the hard work that reputable SEO companies do. There was once a client of ours who would keep asking us if SEO will likely make them hemorrhage money month after month if they stay at the last pages of the search engine and keep on telling us that he read somewhere that SEO is dead since 2010, and Google is working on it. I don’t know if I’ll blunt to say she knows nothing about SEO or laugh so hard on how dumb her sources were. But as with any SEO professionals, I try to dial down the sarcasm and explain comprehensively to her how SEO really works. ”

 

Never be a victim of bad SEO myths. Here are some of those that you should not even waste your time on proving:

 

SEO does not really need images and videos

This is one big lie. Any site who wants to get more readers and visitors can use some attractive photos, images, and interesting videos for sure. In fact, they play such relevant roles in making your website be among the top ranking sites in the search engine. You know how netizens love seeing something new that they can talk about and how good images and videos can get viral today. Anything dynamic, alive, and real can speak to website visitors—and that’s why people appreciate a good story told by a picture or a video. So whoever said videos and images are so yesterday, must be insanely delusional.

 

Link building will never yield good results

Again, that’s just so un-objective and downright untrue. Link building is an SEO strategy that will never go out of style because you need this to increase the visibility of your site. Without this, the whole SEO strategy is just incomplete and will never take off the way it should.

 

SEO is very much reliant on keyword density

Is it the more the merrier for the SEO strategy to succeed? Na-ah. One thing you should be mindful of about SEO is that it should be more about placing the keywords at the right place and the right time to yield greater results. Following this philosophy can guarantee you’ll get search engines to crawl on your website thus improving your ranking naturally.

 

Better organic results can be yielded through paid search 

Neil Patel debunked this myth. In his article for neilpatel.com titled 17 SEO Myths That You Should Never Follow, he wrote “Can AdWords PPC help in organic rankings? I don’t think so. There is no apparent correlation between organic rankings and paid rankings. They function on different terrain. The organic search results come from the index database, while PPC’s sponsored links are based on your bid and total investment.”